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Business Writing 101 at Get Connected Breakfast I will be the guest speaker at the San Diego Regional Chamber of Commerce's October Get Connected Breakfast. The event will take place on Tuesday, Oct. 18 at 7:30 a.m. at the Red Lion Hanalei Hotel in Mission Valley. For more information, visit www.sdchamber.org. Let's Go Blogging! It is any surprise that I have a blog? This new phenomenon is the perfect vehicle for a writer. Visit mine at www.adriennemoch.com. Click on AM's Blog. AM's Thought for Fall You are what you write! Make sure your words are a positive reflection of your professionalism and knowledge. |
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The Write Stuff
Fall 2005 Volume 1 Issue 1
Writing Skills and Business Success
People
with strong writing skills are more successful than those who cannot
write well...maybe. I've never seen a study documenting that writers do
better in the business world, but I've certainly been witness to plenty
of anecdotal evidence supporting that theory.
The importance of writing simply cannot be overstated, and
its value starts at the proposal process. Anyone who competes for
business by responding to RFPs or creating written documents of any
sort that state company capabilities must have the ability to establish
differentiation via writing. It's way too easy for reviewers to set
aside poorly constructed submissions--that may even have stronger
content--because they are turned off by a perceived lack of
professionalism, demonstrated by shoddy writing.
Don't Join the Crowd
Here are a few writing tips to help you stand out from your competition:
- Don't rely on spell check. It only catches misspelled words, not ones that are misused or missing. Ask someone to proof your work.
- Get organized. Poor organization is the #1 problem for business writers. Plan what you want to say and how you want to say it before you start writing.
- Be simple. Write to express—not to impress. Use relaxed, conversational style; stay away from dull, wordy prose.
- Consider your page layout. Break your writing into short sections. Long, unbroken text blocks intimidate and bore readers.
